SEMRush service is advertised as a tool for Google organic and AdWords competitors’ keywords research. The service could easily add in a few adjectives describing the power of the system. It does so much work in the difficult chore of keyword analysis that once you use it you will realize how off-base you might have been in your pre-SEMRush efforts.
SEMRush replaces the very popular SEO Digger which created a reverse index based on the top 20 SERP results in 60 million search requests. SEMRush ramps up the services by exploring the 35 million best keywords. By best, SEMRush means popular and expensive.
There is something else that is refreshing about SEMRush. It works with Google in several languages. There is, of course, the American Google.com. There is the English Google.co.uk, Russian Google.ru, German Google.de, French Google.fr and Spanish Google.es. Two more version — Italian Google.it and Brasilian Google.com.br – are in the works.
What I liked best about SEMRush was its ease of use. It checks your site’s data with Google SERP with the desired result being that the site will show up in the Google Top20. Since there are 35 million keywords that your site is run against, if the site is properly set up it stands a good chance of meeting the standards for success.
You can get your data in an Excel file or a plain csv file that will work with any spreadsheet type program. You can sort the information by traffic, cost, and position. This is powerful. SEMRush works with the real world of Google, not haphazard keywords. It statistically analyzes how many times certain keywords show up in site clusters. You can check out long-tail keywords and find related keywords that you might not have considered in doing your SEO.
I started with a project concept and plugged my keyword into SEMRush which popped out pages of keywords that related to my keyword. Even better, I could run the data to see which had a low volume of competition. Why make life difficult? The less competition, the more likely I can hit the first page of Google. SEMRush gives you the information and you can choose the best keywords and use them to get to where you want in Google.
As a side note – SEMRush only works with domains, not subdomains.
Oh did I mention something that might encourage you to check out SEMRush. You can sign up for free. You’ll be limited to ten searches daily and this might be all you need. The good thing is that you can check out the power of SEMRush for free and bump it up to the paid version if you expand your webwork.
SEMRush rocks. While there are a number of keyword analytic sites out there, SEMRush just has a kind of feeling that it is ahead of the game. There are keywords that are good but there are variations on the keywords that are just better. They are better because of their popularity. And they are high cost keywords. SEMRush is designed to find those superior keywords. I like it a lot. It’s as simple as that. It is giving me an edge that I needed.
